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Press

The Building Buzz is “Brewing” in South Park
Starbucks Opening Confirms South’s Sweeping Popularity

 

Press Releases

June 1, 2009
"Largest" Sales Event Ever This Weekend at Evo

April 20, 2009
Evo Maintains Furious Sales Pace, Announces New "Homebuyer Advantage Sale"

March 2, 2009
Evo High-Rise Reports 24 Year-to-Date Sales, Continues Furious Pace as Los Angeles’ Leading Residence

February 2, 2009
Sales Success at Evo High-Rise Signifies Steady Consumer Demand

September 4, 2008
The “EVO”-lution of South

August 1, 2008
Sip, Sup and Celebrate the Art Scene at South

July 25, 2008
LA Hard Hats

April 22, 2008
Good as Gold for Going Green: Luma Awarded LEED Gold Certification on Earth Day

October 30, 2007
The Midas Touch: The South Group’s Elleven Awarded LEED Gold Certification

April 11, 2007
Building on Success

December 18, 2006
The South Group Steps up Customer Service with Management Position

November 20, 2006
The Building Buzz is “Brewing” in South Park

July 6, 2006
Jr. Achievement “Job Shadows” Developers, Learns the Nuts & Bolts of Building Industry

June 23, 2006
The South Group's Evo Comes Flying Out of the Gate With Stunning Sales Event Numbers

March 7, 2006
Evo Elevates Urban Living in Downtown Los Angeles

December 21, 2005
Sierra Club Names The South Group’s Portland Development One of America’s Best

December 1, 2005
"Figueroa South," The South Group's Newest, Earns CRA Approval

November 29, 2005
Developers Thrilled by Weekend Sell-out

November 3, 2005
Civic, Business Leaders and Urban Pioneers

October 27, 2005
The South Group Announces Plans for New "Figueroa South" Residential Development Within the "South" Community

October 27, 2005
Evo, Developer's Third New Luxury Condo Project, Breaks Ground in Downtown Los Angeles

August 31, 2005
Downtown Urban Development Strengthened By Unique Relationship

August 23, 2005
Elleven's Scorecard: 50% Complete; 100% Recycled

August 16, 2005
The South Group Breaks Ground on Luma, Downtown Los Angeles' All-New Condominium Project

April 20, 2005
Green is Gold for Prominent LEED Developers

April 8, 2005
Downtown Developer, The South Group, Honored

November 15, 2004
Getting In On the "Ground Floor," Urban Pioneers Swamp Developers of First New Downtown L.A. Condos

October 19, 2004
The South Group & AEG Join the Mayor's Office to Inform Minority Businesses About Subcontracting Opportunities with Elleven Urban Dwellings & L.A. Live Projects

September 30, 2004
Downtown's First New Condo Project in 20 Years, 'Elleven,' Breaks Ground

September 29, 2004
Elleven, Downtown's First New Residential High-rise in Decades, Now Underway

LOS ANGELES - November 20, 2006 - What’s hot, continually fresh and brewing at a feverish pace? Los Angeles’ “South” development, one of downtown’s most popular new neighborhoods, and soon-to-be home to Starbucks.

Officially celebrating their opening on November 16, Starbucks will be the first tenant in the mixed-use development, and the first of South’s plethora of planned retail shops, services and entertainment options for residents. It will also be the first street-side Starbucks in downtown LA’s South Park neighborhood.

“We are delighted to continue our relationship with the downtown community with the opening of our new store location in the South Park neighborhood,” said Angie Weir, District Manager for Starbucks Coffee. “We look forward to providing the Starbucks Experience to the South development and building even stronger ties in the neighborhood through the creation of jobs, volunteer time and coffee donations.”

Starbucks will occupy 1,845 square feet, in the ground-floor retail space of Elleven – downtown’s first new ground-up residential building in over 20 years. Situated on the corner of 11th and Grand Avenue, Elleven is one of a trio of elegant new high-rise residential towers called “South” being developed by The South Group that include Luma (currently under construction and nearly sold out) and Evo (under construction and due for completion in early 2008).

Two doors down, work is underway on Salon Eleven, which will offer manicures, pedicures and hair styling in a chic “New York-style” setting. Owner and South Park resident Greg Stangl plans to open for business in December. “I totally believe in the success of this community,” he says. “Our design will capture the urban, hip style of South!”

Tom Cody, principal of The South Group, sees South Park quickly coming into its own. “From the beginning our goal was to build a community, not just buildings. With additional amenities like Starbucks, South’s high-density development, planned streetscape improvements and creation of open space, our ground-breaking vision of creating a genuine neighborhood is one step closer to realization.”

Of the transformation taking place, Los Angeles Councilwoman Jan Perry sees South, a neighborhood within South Park, as just the beginning of, “a great neighborhood in the making… Face it, coffee shops are the living rooms of our community, where people and their ideas intersect and that is what a city is all about.”

A vibrant “streetscape” of sidewalk and pedestrian enhancements is also underway, to include wider sidewalks, traffic-calming curb extensions (creating a buffer between pedestrians and cars and decreasing the distance at crosswalks), lush shade trees, flowering plants and improved lighting. “Starbucks has a plan and an approach to retailing that embraces this with a very permeable storefront and sidewalk seating that will energize our neighborhood,” Cody added.

The first-of-their-kind street improvements will complement a number of other services and retail opportunities just steps away from South, including a new 50,000 square foot Ralphs Supermarket at 9th and Flower (opening in mid 2007), Coffee Bean & Tea Leaf coffee shop, Cold Stone Creamery, Quiznos Sub and The UPS Store. Anticipation is also growing for the nearby L.A. Live Sports and Entertainment district, adjacent to the Los Angeles Convention Center and STAPLES Center. (Even chef Wolfgang Puck sees things “cooking” downtown; a Wolfgang Puck Gourmet Express recently opened in the heart of city on 6th Street.)

When complete, the South Park neighborhood will be a destination in itself, as well as one of the most desired residential addresses in the city.

About The South Group

The South Group is the joint venture partnership of Portland, Oregon-based developers Williams & Dame and Gerding/Edlen distinguished by its innovative, smart growth, environmentally friendly, high-density neighborhood developments. Elleven is the first of a number of projects The South Group plans for an area of the South Park neighborhood, to be known simply as South.

Williams & Dame's leaders, Homer Williams and Dike Dame, represent over 70 years of collective real estate experience. The firm has used an organic approach to urban transformation, collaborating with public and private partners to create unique neighborhoods that blend quality housing, vibrant street life and new business opportunities. Gerding/Edlen's Bob Gerding and Mark Edlen are widely respected for their extensive experience building large scale, mixed-use developments. With a fundamental commitment to building environmentally sustainable structures, the forward-thinking company fosters an "eco-friendly," progressive approach to urban living that consistently sets a new standard in community-based development.

For more information or to join the interest list, visit www.exploresouthgroup.com or call (213) 622-5400.